Brand Promotion & Visibility: Plan and execute brand activation, retail branding, dealer engagement, and promotional campaigns to enhance brand visibility across retail counters.
ATL: Plan and execute ATL marketing campaigns across TV, print, radio, and outdoor media to enhance brand visibility and awareness.
Brand Marketing: Develop brand positioning, communication guidelines, and marketing strategies to strengthen brand identity and market presence.
Market Research: Analyze customer insights, market trends, competitor activities, and campaign performance to identify marketing opportunities.
Cross-functional Coordination: Collaborate with Sales, Product, Supply Chain, Finance, and external agencies to ensure effective execution of marketing initiatives.
Campaign Performance: Monitor campaign effectiveness and brand promotion activities to improve marketing outcomes and market reach.
Requirements
Relevant experience and qualifications for the AM/DM Brand Marketing role
Strong communication and interpersonal skills
Ability to work independently and as part of a team
Willingness to be based in or relocate to India
Alignment with Symbiosis Management Consultants's values and work culture
Valid work authorisation for India
Key Responsibilities
Perform core duties associated with the AM/DM Brand Marketing position at Symbiosis Management Consultants
Collaborate effectively with team members and management to achieve departmental goals
Contribute to a positive and productive work environment in India
Meet and exceed the performance targets set by Symbiosis Management Consultants
Communicate proactively about project progress and any obstacles
Continuously improve skills and stay up to date with industry best practices
Benefits & Perks
Competitive salary package commensurate with experience
Performance-based bonuses and incentives
Supportive and inclusive work environment at Symbiosis Management Consultants
Opportunities for career growth and professional development