Brand Strategist - Social Media

Brand Strategy & Positioning

- Develop and execute long-term brand strategies to strengthen market positioning.

- consistency in brand messaging and identity across all digital, print, and social channels.

- Conduct market research to identify customer preferences and emerging trends, translating insights into actionable strategies.

Campaign Management

- Lead the planning and execution of 360-degree marketing campaigns to enhance brand awareness and drive sales.

- Collaborate with creative and content teams to craft compelling brand narratives aligned with core values and vision.

Brand Communication

- Develop and implement communication strategies that maintain a consistent brand voice across all platforms.

- Build and nurture relationships with influencers, media outlets, and key partners to amplify brand presence.

- Monitor and manage online reputation, ensuring prompt and professional engagement with customer feedback.

Sales & Performance Tracking

- Analyze the effectiveness of brand campaigns and initiatives, using data-driven insights to optimize strategies and maximize ROI.

- Collaborate with sales and digital marketing teams to track performance metrics and enhance brand growth efforts.

• Relevant experience and qualifications for the Brand Strategist - Social Media role
• Strong communication and interpersonal skills
• Ability to work independently and as part of a team
• Willingness to be based in or relocate to Surat, India
• Alignment with Dechcept's values and work culture
• Valid work authorisation for Surat, India

• Perform core duties associated with the Brand Strategist - Social Media position at Dechcept
• Collaborate effectively with team members and management to achieve departmental goals
• Contribute to a positive and productive work environment in Surat, India
• Meet and exceed the performance targets set by Dechcept
• Communicate proactively about project progress and any obstacles
• Continuously improve skills and stay up to date with industry best practices

• Competitive salary package commensurate with experience
• Performance-based bonuses and incentives
• Supportive and inclusive work environment at Dechcept
• Opportunities for career growth and professional development
• Work with a talented and motivated team in Surat, India